Earthquake Checks DJ Vlad Over His Bad Bunny Super Bowl Take: “It Ain’t All About Y’all”

A heated cultural debate just broke out on air — comedian Earthquake checked DJ Vlad over his viral take on Bad Bunny headlining the Super Bowl halftime show, after Vlad questioned whether an all-Spanish set belonged on “America’s biggest stage.”

What followed was a masterclass in perspective — business, culture, and representation colliding — with Earthquake delivering one of the sharpest clapbacks of 2025.

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🎤 Vlad’s Take: “I Don’t Understand the Lyrics”

In a recent discussion, DJ Vlad doubled down on his now-infamous tweet:

“I respect Bad Bunny’s music, but I don’t understand it. The Super Bowl’s 85% English-speaking — why make the biggest stage something most can’t follow?”

Vlad clarified he wasn’t hating, just “asking the question.” As a longtime DJ, he said he prefers songs he can connect with lyrically, arguing that Bad Bunny — whose catalog is almost entirely in Spanish — might be a better fit for global events like the World Cup or World Baseball Classic, where multilingual lineups are the norm.

“If Mexico’s top soccer league held their championship, would they book a U.S. rapper performing in English?” Vlad asked. “Probably not.”

To him, it wasn’t about exclusion — it was about fit and comprehension.

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💼 Earthquake’s Response: “It Ain’t All About Y’all”

Enter Earthquake, who immediately flipped the conversation from taste to business reality.

“Bruh, this ain’t about your playlist — it’s about profit. The NFL don’t care who’s humming along. They care who’s watching.”

He framed it like a CEO breaking down strategy. The Super Bowl halftime show, he said, isn’t for one language group — it’s a global marketing engine.

“The NFL is capitalism at its highest level. You put the biggest Latin artist on the biggest American stage — that’s expansion. That’s smart. It ain’t all about y’all.”

He pointed out that the league’s long-term goal is growth — pulling in Latino households, younger audiences, and international viewers through streaming.

“You wanna grow the tent? You let everybody eat,” Earthquake said. “If you can’t understand it, turn on captions and enjoy the rhythm. You’ll be vibin’ just fine with my Latino friends.”

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📺 History Lesson: How Halftime Became the Main Event

Earthquake even brought receipts. He reminded Vlad that the Super Bowl halftime show used to be a throwaway segment — marching bands, filler acts, low viewership.

Then in the early ‘90s, In Living Color aired a live sketch during halftime — and beat the NFL’s ratings. The next year, the league responded by booking Michael Jackson — changing halftime forever.

“They’ve been chasing global moments ever since,” Earthquake said. “That’s why you got Beyoncé, Shakira, Rihanna, The Weeknd — and now Bad Bunny. It’s evolution, not exclusion.”

Translation: The NFL’s always been willing to pivot if it grows their reach.

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🌎 Vlad’s Counter — and Where They Found Middle Ground

Vlad pushed back respectfully, noting that football isn’t globally accessible like soccer.

“Pads, helmets, stadiums — the game itself ain’t international,” he argued. “So putting a global artist on that stage can feel out of sync.”

He admitted he understood the business move, but maintained that music is about connection — and connection, to him, comes through understanding lyrics.

Earthquake countered with empathy but stood firm:

“You’re talking from comfort. There’s millions who never see their language represented on that stage. Let ‘em have that moment.”

Their rare point of agreement? Accessibility. Vlad said if the NFL includes English hooks, captions, or collabs, everyone wins. Earthquake agreed — but made it clear: the default can’t always be English.

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⚡ Why It Struck a Nerve

The exchange blew up online because it went beyond Bad Bunny — it was really about who the Super Bowl is for in 2025.

America’s population is shifting, streaming is borderless, and the NFL knows its next decade of growth lies outside traditional demographics.

Booking Bad Bunny isn’t just a music choice — it’s a market signal.

“The Super Bowl used to be for America,” one fan wrote. “Now it’s for the world.”

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💬 Social Media Split

Supporters:

“This is business and representation. Let Latinos see themselves on the biggest stage.”

Skeptics:

“If most can’t understand the words, it’s alienating. Keep the Super Bowl lineup relatable to its base.”

Middle Ground:

“Add features, drop bilingual hooks, and put captions up. Boom — inclusivity solved.”

The debate shows just how divided fans are between tradition vs. transition — and how the NFL is trying to straddle both.

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🚨 Bottom Line

Vlad wants lyrical understanding.
Earthquake wants cultural expansion.
The NFL wants both — ratings now and reach tomorrow.

Bad Bunny’s halftime isn’t just about who can sing along — it’s about who finally gets seen.

“It ain’t all about y’all,” Earthquake reminded. “This time, it’s about everybody.”

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